What’s like-farming? It’s when scammers create eye-catching posts designed to generate many likes and shares. Examples of such posts include:
– “I bet this post does not get a million likes.” The subject may be a mistreated animal, an unfortunate child, or anything else that deserves our sympathy.
– “90 percent of people fail this test.” Yet you can come up with the answer in less than 10 seconds.
– “Combine the month you were born in and the last thing you bought to find your vixen name.” By participating, you reveal some of your personal data.
As with many scams, like-farming has different aims. When scammers ask you to “register” in order to win something or claim an offer, they’re after your personal information. Other versions can be more complex. When the scammer collects enough likes and shares, they may edit the post and add something malicious, such as a link to a website that downloads malware. Or once scammers reach their target number of likes, they can strip the page’s original content and use it to promote spammy products or resell the page on the black market.
Think before you like and share.